Hi, nice to meet you!

I'm Lucie Tran (Thảo Trần), a Hanoi-born designer based in San Francisco. I work across publications, identity systems, and interaction design, often in community-driven contexts.

I find excitement in exploring conceptual reasons. My process starts with a dive into ideas, research, and context before playing with form. I’m a firm believer that design is about aligning thoughts and uncovering the story that informs the outcome.

I’m especially interested in systems that evolve over time: publications, identities, and interactions. Outside of design, I play music, write, read novels, and sometimes, just daydream :-)

Ig: @nanamoamoa.luv
Email: lucietran.design@gmail.com
GitHub

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Hello—I'm Lucie Tran, a designer who
crafts magic in playful experiences!
Explore my space below ↓
A typographic website
Onomatopoeia Project
A film festival posterA film festival poster
Chatoyant
A timeline of flowers
Floral Timeline of Hanoi
A book's title page
Eclipsed Memories
A message
Refleur
Rock Band Land
A lamp
Whispers of Blossoms
Corita Kent's Rules Posters
@2024 Lucie Tran
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Hi, nice to meet you!
This is me:

I'm Lucie Tran (Thảo Trần), a Hanoi-born designer based in San Francisco. I work across publications, identity systems, and interaction design, often in community-driven contexts.

I find excitement in exploring conceptual reasons. My process starts with a dive into ideas, research, and context before playing with form. I’m a firm believer that design is about aligning thoughts and uncovering the story that informs the outcome.

I’m especially interested in systems that evolve over time: publications, identities, and interactions. Outside of design, I play music, write, read novels, and sometimes, just daydream :-)

Ig: @nanamoamoa.luv
Email: lucietran.design@gmail.com
GitHub

@2026 Lucie Tran
•
Hi, nice to meet you! 
This is me:

I'm Lucie Tran (Thảo Trần), a Hanoi-born designer based in San Francisco. I work across publications, identity systems, and interaction design, often in community-driven contexts.

I find excitement in exploring conceptual reasons. My process starts with a dive into ideas, research, and context before playing with form. I’m a firm believer that design is about aligning thoughts and uncovering the story that informs the outcome.

I’m especially interested in systems that evolve over time: publications, identities, and interactions. Outside of design, I play music, write, read novels, and sometimes, just daydream :-)

Ig: @nanamoamoa.luv
Email: lucietran.design@gmail.com
GitHub

@2026 Lucie Tran
•
Hi, nice to meet you! 
This is me:

I'm Lucie Tran (Thảo Trần), a Hanoi-born designer based in San Francisco. I work across publications, identity systems, and interaction design, often in community-driven contexts.

I find excitement in exploring conceptual reasons. My process starts with a dive into ideas, research, and context before playing with form. I’m a firm believer that design is about aligning thoughts and uncovering the story that informs the outcome.

I’m especially interested in systems that evolve over time: publications, identities, and interactions. Outside of design, I play music, write, read novels, and sometimes, just daydream :-)

Ig: @nanamoamoa.luv
Email: lucietran.design@gmail.com
GitHub

@2026 Lucie Tran